RockStar Martial Arts focuses on youthfulsters studying, not simply their health. They get to study management, anti-bullying methods, and confidence As properly as to sick strikes.
RockStar Martial Arts Desires to increase its baby-focused martial arts idea As a Outcome of it attracts on themes of youth enchancment mixed with health. The mannequin, with seven studios in Texas’ Dallas-Fort Worth metro, grew out of the shared curiosity of its husband-and-spouse founders, who say martial arts is right here “eternally.”
James Boecker has been Inside the martial arts enterprise for about 40 yrs and had a aggressive profession earlier than starting USA Martial Arts, which he constructed to eight places. Shiva Boecker met James in 1998 after becoming a member of Definitely one of his kickboxing packages. After the sale of USA Martial Arts, Shiva had an idea: start ancompletely different martial arts studio, however make it boutique.
“I used to be uncovered To these lovely, extreme-finish boutique health studios,” she said. “I assumed that was actually lacking the martial arts space, so I would like RockStar to be this extreme-finish boutique.”
Shiva Boecker’s idea for a boutique martial arts studio turned RockStar Martial Arts.
Boecker, who was born in Iran and fled the nation Collectively with her household, studied biology and chemistry after arriving in America. Rather than pursuing a profession Inside the medical area, however, she needed to proceed with martial arts As a Outcome of of its constructive influence on her life and a want to convey that change to completely differents in A snug space.
RockStar Martial Arts provides Pretty a Little bit of jiu-jitsu, Muay Thai kickboxing and completely different self-protection packages For youngsters, plus packages geared in the direction of teenagers and adults.
Inside a yr of opening in 2014, Boecker said consumers have been asking Regarding the potential of franchising. The couple started licensing schools at first, making the leap to franchising in late 2019. As a Outcome of it was consumers approaching Boecker, their progress to seven shops has principally been pure So far.
When COVID hit in 2020, One of Some strategies RockStar Tailored for the franchisees and clients was To current digital classes. That method, franchisees might primarytain their enterprise going and clients might primarytain their routine. That sense of safety was One of many causes Josh Ruff was drawn to The agency.
Ruff started studying martial arts at a youthful age, starting with Muay Thai, amongst completely differents, and later including Brazilian jiu-jitsu. He and his son run two RockStar places between them in Texas, and he said So far the expertise has been constructive For every. The management is what attracted him Inside The primary place, As properly as to the values of The agency. Being a extra baby-focused mannequin, Ruff sees RockStar as A spot For youthfulsters to really feel snug with themselves and studying martial arts.
“Shiva and James have been On this area For A very Very prolonged time, They typically’ve acquired An excellent understanding of their system,” he said.
Shiva and James Boecker, house owners of RockStar Martial Arts. James Boecker has almost 40 yrs martial arts expertise, with Shiva Mentioning The thought of the boutique-studio RockStar.
“It weighs on us closely That people invested into us, so we On A daily basis Guarantee We will be found for our franchisees. Their success is our Primary precedence,” Boecker said. One assist system is RockStar College, which currents teaching plus quarterly advertising plans, inventive schedules and extra.
As Ruff put it, “James and Shiva are On A daily basis tright here. They reply the telephone and reply any questions You’d possibly have It Does not matter what.”
RockStar additionally has An in depth anti-bullying program. Based mostly on Boecker, This method teaches youthfulsters The biggest Method to deal with bullies verbally and bodily. Additionally they try To level out their college students management expertise and develop their character for The Long time period. In any case, for A lot of The college students, martial arts are A life-type.
“We Want to be Thought-about a youthfulsters-focused idea, not primarily health,” she said. “In any case, health Could be such a fad, however youthfulsters and martial arts have been right here eternally.”
The Boeckers are focused on regular progress for RockStar and hope to open 10 new places in 2023. Studios measurement is 1,500- to 2,000 sq. ft and the preliminary funding differ is $201,060 to $355,100